Flowhub Ecommerce Loyalty Redemption lets your customers spend their loyalty points on deals and discounts directly from your online menu. In this article, we'll guide you through setting up loyalty deals for Ecommerce and show you what your customers experience when they redeem points.
Watch the video below to learn more about redeeming Loyalty points in Flowhub Ecommerce.
Before setting up Loyalty in Ecommerce Deals, be sure to turn on the "Customers can view and redeem loyalty points at checkout" setting in the Ecommerce Ordering tab.
Set Up Loyalty Deals for Ecommerce
To make a deal redeemable with loyalty points on Ecommerce, configure two things on the deal itself in Flowhub Maui:
Navigate to Deals from the left navigation and select the deal you want to promote.
Under Purchase Deal with Loyalty Points, check the box and enter the point cost.
Under Flowhub Ecommerce Settings, check Promote on Flowhub Ecommerce and add an optional description or terms.
Select Save and set the deal status to Active.
Read the Deals & Loyalty articles to learn more about setting up for point redemption.
To feature the deal on your Ecommerce Deals Page with a promotional image:
Navigate to Ecommerce → Customize → Deals Page.
Select Add Deal and choose the deal from the list.
Upload a supporting image (4:3 aspect ratio required) and configure display dates and locations.
Select Save to publish.
For full instructions on configuring display settings, see Manage Deals in Flowhub Ecommerce.
What Your Customers Experience
Once a verified customer has items in their cart and loyalty points available, a View Rewards button displays in the cart along with their current point balance.
Selecting it opens the Loyalty Rewards modal, where they can redeem points in the following ways:
Basic dollars off: A flat monetary discount off their order total, available unless you have Disable Apply Points to Cart enabled in your store settings.
Cart discounts: Dollar-off or percent-off deals displayed as product cards that customers can apply to their order.
Product discounts: Carousels of specific products the customer can add to their cart using loyalty points.
Buy/Get deals: A step-by-step workflow showing exactly what the customer needs to purchase and what they receive in return.
Loyalty deals featured on your Deals Page appear with an Exclusive Loyalty Deal badge. Logged-in customers can select the deal to view eligible items, add them to their cart, and apply their points directly from the deal listing page.
Logged-out customers are prompted to sign in or register before they can access loyalty rewards.
Frequently Asked Questions
What are the requirements for a customer to redeem loyalty points on Ecommerce?
The customer must be logged in with a verified profile. Profile verification happens in one of two ways: their phone number on file is a 1:1 match to their Flowhub customer profile and they have verified their number, or their profile gets linked to a Flowhub loyalty profile after their first Ecommerce purchase. Customers who are not yet verified do not see the loyalty redemption option in their cart.
Does this work with third-party loyalty providers?
No. Ecommerce loyalty redemption works with Flowhub's built-in loyalty program only. It does not work with integrated 2-way Loyalty.
Why don't my customers see the View Rewards button?
Confirm the customer has a verified profile and a positive loyalty point balance. Also verify that at least one active deal has Purchase Deal with Loyalty Points enabled and Promote on Flowhub Ecommerce checked.
You did it! 🙌 Your Ecommerce loyalty redemption is configured and your customers can now spend their points on deals directly from your online menu.