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Send a Push Notification to Loyalty Pass Holders

Send push notifications to the pass holders in your Segments to increase engagement.

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Written by Rachel Fandos
Updated over 2 weeks ago

Flowhub Push Notifications let you engage customers directly on their devices with timely, personalized messages. In this guide, we’ll show you how to send notifications, test them before launch, and manage settings to ensure customers aren’t over-messaged.

Send a Push Notification

  1. From Marketing > Segments, select your audience.

  2. Click New Message.

  3. Write a short, engaging message.

  4. Personalize with tags, such as:

    • {{.Name}} = customer’s first name

    • {{.LoyaltyBal}} = customer’s loyalty point balance

  5. Click Send Message.

Send a Test Push Notification

Before sending a push notification to your customers, you can preview how it will look on devices by sending a test message to designated employees. This helps you ensure formatting, personalization, and content appear exactly as expected.

Set up test recipients

  1. Navigate to Employees in Flowhub.

  2. Select the user you’d like to receive test notifications.

  3. Click Create Loyalty Pass.

  4. Ask the employee to scan the provided QR code with their device to install their test Loyalty Pass.

  5. Navigate to Marketing > Settings.

  6. Under Push Notification Test Recipients, select the employees who have installed test Loyalty Passes.

  7. Click Save Test Recipients.

Send a Test Message

  1. Follow the steps above to create a new message for a customer segment.

  2. Once your message is ready, click Send a Test Push Notification.

  3. The test message will be delivered only to your selected employees.

💡TIP: Copy your drafted message before sending the test so you can easily reuse it when sending to your full segment.

Manage Notification Settings

Control how often customers receive push notifications to provide a positive experience.

  1. Navigate to Marketing > Settings.

  2. Under Message Send Limits, set the maximum number of messages a customer should receive within a defined number of days.

  3. Click Save Message Limits to apply your changes.

💡TIP: When creating a new push notification, you can override these limits by selecting Send push notification to customers regardless of frequency limit.

Frequently Asked Questions

Why should I test a push notification before sending?

  • Testing ensures that formatting, personalization, and message delivery look correct on customer devices.

Can I send unlimited messages if I override limits?

  • Yes. When you check the override option, your message will send even if customers have already hit their frequency limit.

Do employees need a Loyalty Pass to receive test messages?

  • Yes. Test recipients must install a Loyalty Pass before they can receive notifications.

Great work! 🥳

You’re ready to send effective, personalized push notifications with Flowhub. By testing messages and managing frequency settings, you can confidently deliver the right content to the right customers at the right time.

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